GATORADE | GREATNESS ‘22
Motion
As part of the 2022 Gatorade campaign, I created a number of toolkit assets, inclusive of motion graphics and supers to bring edits to life in the Gatorade style.
The aim was to drive brand and product reappraisal by showing a democratised version of greatness that connects with not only high performance athletes, but average Joes and Joans too.
The aim was to drive brand and product reappraisal by showing a democratised version of greatness that connects with not only high performance athletes, but average Joes and Joans too.
![](https://freight.cargo.site/t/original/i/991119ed24cc32122882b5f63f44df961c10e831dfcf2404fc9aafffa731c111/GATORADE_GTQ_PTG_EDUCATION_FUEL-UPS_MESSI-_IMAGERY_4x5_01.jpg)
![](https://freight.cargo.site/t/original/i/54053eaa2d6f8bcfe805a2d5c3f3c6684739f714bf02069910609a40f0cc2f3f/Artboard-1.jpg)