GATORADE | GREATNESS ‘22
Motion
As part of the 2022 Gatorade campaign, I created a number of toolkit assets, inclusive of motion graphics and supers to bring edits to life in the Gatorade style.
The aim was to drive brand and product reappraisal by showing a democratised version of greatness that connects with not only high performance athletes, but average Joes and Joans too.
The aim was to drive brand and product reappraisal by showing a democratised version of greatness that connects with not only high performance athletes, but average Joes and Joans too.