IOC | THE OLYMPIC GAZETTE


Design
The aim of this campaign was to own the conversation during the games by cutting through social with tactical moments targeting a younger audience, while landing key olympic values.


The Olympic Gazette is a daily round-up of the Games’ events. Borrowing inspiration from comics, graphic novels and magazine covers.

 


GIULIA MAZZUCCONI
Shapeshifter multidisciplinary Senior Designer based in London, originally from Italy. Currently working at We Are Social on global brands such as Adidas, Real Madrid, Playstation, PepsiCo, IOC, and more.
GIULIA MAZZUCCONI
Shapeshifter multidisciplinary Senior Designer based in London, originally from Italy. Currently working at We Are Social on global brands such as Adidas, Real Madrid, Playstation, PepsiCo, IOC, and more.

CLIENTS

Adidas
Real Madrid
Playstation
MLB
Guinness

Mastercard
Gatorade

Dr. Martens
Uber
Vodafone


IOC
GULF
ATP Tour
Copper Dog
Kellogg’s
GIULIA MAZZUCCONI
Shapeshifter Senior Designer based in London.
Currently working at We Are Social on global brands such as Adidas, Real Madrid, Playstation, PepsiCo, Major League Baseball, IOC, and more.