EBAY X LOVE ISLAND S12 |
PRE-LOVED PAID ADS
Motion, art direction, sound design
I led the motion design for eBay x Love Island S12 paid social campaign, creating all motion assets for TikTok and YouTube while overseeing the visual direction of static assets across social and display.
I developed the full motion treatment - including art direction, motion, and sound design, with platform-specific creative tailored for TikTok and YouTube formats.
I developed the full motion treatment - including art direction, motion, and sound design, with platform-specific creative tailored for TikTok and YouTube formats.
The campaign spanned menswear, womenswear, handbags, sneakers, and pre-loved fashion, delivering a total of 32 motion assets and overseeing 56 static assets across social and display.
